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Ad LTV as a Service

Traceback | trace-back | (verb).

Automatically attribute advertising
revenue per user.

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How Do You Calculate Your Ad LTV?

Some of your users watch more impressions than others.
98% of your users never click so they generate $0 from performance ads.
Traceback collects ad-interaction data and applies algorithmic calculations to reach the best accuracy.
active watched generated revenue

How It Works

SOOMLA Traceback saves you precious development time with seamless data collection from both the client side and the ad network servers. Our revenue reporting API feeds the data to your BI so you can keep doing exactly what you were doing before but with much greater precisions.

Pay-per-use Pricing

We offer a transparent model that is easy to predict and gives you the flexibility and control you need.

Monthly Impressions
Cost per CPM
1-100 Million
100 Million - 1 Billion
Over 1 Billion
*Minimum monthly cost: $2500

Price for 50 million impressions is: $2500

Est. ad revenue (based on $3 CPM): $60,000

50 Million 500 Million